Updates

What's new at Dataro

Stay up to date with the latest features, improvements, fixes, and updates added to Dataro as we continue to improve the platform experience.

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Improved

Audience & Alerts

Improved ProspectAI Performance and Logging

Reduced scraping and report-building timeouts in ProspectAI and improved internal logging to support faster and more reliable report generation.

Improved

Models

USA-Specific Direct Mail Appeal Model

The Direct Mail Appeal model has been retrained on US-only data to better reflect US fundraising behavior. The updated model is now live for all US customers.

New

Customer Programs

Impact summary emails from your product team

We’re rolling out periodic impact summary emails from the Dataro product team. Each one highlights a few specific, sized opportunities based on your data and recent context.

New

Models

Channel-agnostic Giving (Single Gift) Model

A new model predicts giving propensity independent of channel. Use the same score across direct mail, email, phone, and digital.

New

Integrations

Microsoft Dynamics: custom field imports

Dynamics customers can now import custom fields into Dataro. This closes a key parity gap with other CRM integrations.

New

Audience & Alerts

Major gift prospect audience alerts

Saved-audience alerts for major gift prospects are now enabled for eligible clients. Get notified when new top-ranked, unconverted prospects appear in your data.

New

Onboarding

New onboarding experience

Onboarding is now a guided flow with clear progress and next steps. It replaces email back-and-forth and gets you to value faster.

Fixed

ProspectAI

ProspectAI: bug fixes

LinkedIn photos now display correctly, and giving histories are cleaner. We removed unreliable gifts, fixed parsing issues, and kept summaries in sync with updates.

Improved

ProspectAI

ProspectAI: verified real estate data

Real estate data now comes directly from RealieAPI with verified ownership and valuations. This replaces AI web estimates with data you can trust.

Improved

ProspectAI

ProspectAI: smarter identity matching

Identity resolution now ranks matches more clearly and handles edge cases better. Common names need more confirming signals; uncommon names rank higher by default.

New

ProspectAI

ProspectAI: LinkedIn URL as an input

You can now add an optional LinkedIn URL to ProspectAI reports. It helps match the right person, especially for common names.

Improved

ProspectAI

ProspectAI: updated giving capacity formula

Giving capacity now uses an industry-standard definition. It’s the max of 5% net worth, 10% income, or 5× average giving (5 years).

New

Integrations

Salesforce Marketing Cloud Email Integration

Connect Salesforce Marketing Cloud to power first-time gift models and see which content resonates.

Improved

Onboarding

Responsive sign up flow

Sign up for Dataro from any device, including mobile.

Improved

Audience & Alerts

Saved Audience Notifications now link to new audience memebers

Saved Audience notification emails now link to a list of only the new members worth acting on.

New

ProspectAI

ProspectAI: connections [BETA]

See which board members and trusted contacts can introduce you to your top prospects.

Get Started

Know who to focus on before you spend budget.

Dataro gives your team ranked recommendations — a smaller, higher-confidence audience and a clear next step.

United States

Get Started

Know who to focus on before you spend budget.

Dataro gives your team ranked recommendations — a smaller, higher-confidence audience and a clear next step.

United States

Get Started

Know who to focus on before you spend budget.

Dataro gives your team ranked recommendations — a smaller, higher-confidence audience and a clear next step.

United States